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- 4 Hooks You Can Steal: Vol 5
4 Hooks You Can Steal: Vol 5
The best hooks from this week

Saturday, December 7
Today’s Personal Branding Insight
Hey guys, Ephraim again from TLGhost. Every week, I’m going to give you guys 5 hooks you can add to your swipe file.
Here’s this weeks:
Hook 1: The Discovery Hook
Hook structure:

This is the [superlative] [role/achievement] you've never heard of:
When they discovered [surprising statistic/fact about industry],
They built a [impressive metric] [type of business/solution] [solving/transforming] [common problem/pain point].
Here's why [stakeholders] across [location/industry] are [emotional reaction]: 🧵
Hook 2: The Resource Hook
Hook structure:

The most [adjective], [adjective], yet [positive adjective] [resource] in [field]:
[Resource name].
[Authority figure] said [endorsement]. [Another authority] called it [endorsement]. Its [benefit] has generated [impressive results] for over [time period].
Here's why it works and how to master it:
Hook 3: The Straightforward Solution Hook
Hook structure:

The [activity/task] most people mess up:
[Specific focus].
So I made the perfect [solution] to get [desired outcome].
Here is the only [framework/method] you need for [specific benefit] (bookmark this):
Hook 4: The Unknown Innovator Hook
Hook structure:

At [age/time], they became the [superlative achievement].
Not through [common method 1], [common method 2], or [common method 3].
But by solving the ONE problem [competitor 1], [competitor 2], and [competitor 3] couldn't crack.
Here's why the entire [industry] is [reaction] over their game-changing [innovation]:
How I can help:
📣 Partner with me to build your personal brand here